Disturbing 'arson-themed' stickers that were posted around South Lakes may be part of the 'Holiday Home Hate Campaign'.

A Cumbria police spokesman said the force doesn't want anyone, residents or visitors to the area, to feel unsafe in their homes after disturbing 'arson-themed' stickers were posted around South Lakes.

In 2023, a mystery hate campaign was launched against Air BnB in the Welsh Village of  Llanberis.

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A sticker was found that said 'Death to Airbnb' with a noose around the company's logo.

Others are reported to have found more stickers reading 'Airbnb Kills Communities' and '**** Airbnb' at the popular tourist hotspot in the Snowdonia mountains of North Wales.

The Souths Lakes stickers come with the message '**** your second home' and depicts a crude drawing with a house on fire 

The stickers have been stuck on signage, mainly road signs, in the Windermere, Ambleside, Coniston, Hawkshead and Grasmere areas.

Cumbria police has confirmed that the offensive stickers have been reported since the beginning of the year. 

An example of one was posted on the South Lakes police Facebook page as officers announced an investigation.

The expletive was covered over.

The Facebook post read: "We are aware that a number of concerning stickers have been placed on signage in the Lakes area over the last few months.

"Offensive language and implying that property will be subject to arson will never be acceptable and police inquiries to identify those responsible are ongoing.

"If you have any information which would assist police in identifying those responsible please get in touch on 101 or email 101@cumbria.police.uk."

Inquiries are now on going as police work to find those responsible.

The force confirmed that the stickers have been reported since the beginning of the year.

Officers will now work with Westmorland and Furness council to remove them as it is the local authority that owns them. 

The stickers are believed to be ready-made and available to buy online and may be part of the 'Holiday Home Hate Campaign'.